Asem Tag reminds me much of that song that came out in the late 90s ... BLUE ... i am blue da ba dee da ba da ! Why do i say so .. because the dude, runs an Awesome life, with his Awesome Magazine, and his Awesome Life style and now he is doing an AWESOME NYE EVENT! ... The man lives in AWESOME BUBBLE I ENVY HIM!  details of the event is  

For the first time in Egypt, The Middle East, Africa, Asia, Malaysia, Erlend Øye live at OPIUM. Erlend will deliver a live set of his solo work along with Kings of Convenience & The Whitest Boy Alive favorites, then he will join Kalle on the decks for a special dj set that will get you on your feet.

Check out the artists here: * Erlend Øye: http://www.myspace.com/erlendoyeplease Kings of Convenience: http://www.myspace.com/kingsofconvenience http://www.facebook.com/kingsofconvenience The Whitest Boy Alive: http://www.whitestboyalive.com/ http://www.myspace.com/thewhitestboyalive

Probably like you ... you asked who the Ef is Erlend Øye that has a dash on the O ! well he is apparently super famous and done a lot song with ROYKSOP.  Not only that during this NYE event Erlend performance would be extremely special, think of a performance where the person is actually interacting with the crowd ! to book via tazkarty go to this link http://www.tazkarty.net/details.aspx?event_id=220