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As winter breaks across Cairo, fashion icons and trendsetters eagerly await to dive into local brands' latest men's winter wear collections. Thanks to these local brands, classics and trends have seamlessly blended.
So, whether you're a history buff, an art enthusiast, or someone who loves to make a style statement, gear up for a ride through the coolest releases this season!
Richa
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With trendy, eye-catching pieces that redefine winter wear for the modern man, Richa emerges as the master of fusion. Their clever tactics and bold designs are set to captivate trendsetters and fashion enthusiasts.
Psych
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Launched in 2017, Psych has become a household name in Cairo. Celebrated for its cool and artistic winter wear designs, this 100% Egyptian brand takes pride in using local resources. Psych ensures that its wearers can embrace different styles that reflect their personalities, making each piece a canvas of self-expression.
Ordinary Product
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Ordinary Product is often synonymous with being mundane. However, this brand shatters stereotypes with its extraordinary winter wear collection. With a mantra that 'ordinary doesn't have to mean boring', they elevate classic winter essentials into trendy, must-have pieces.
Asili
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Step into the urban time machine with Asili, a brand that merges nostalgic characters with contemporary flair. Embracing the Swahili meaning of its name, 'origin', Asili invites wearers to rediscover history with a chic twist.
Walhesh
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This brand's eclectic mix and distinct style ensure its products fly off the shelves. No wonder Walhesh continues to set trends that resonate across Cairo's fashion landscape.
Mawlah
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Slip into one of Mawlah's hoodies, and you'll instantly feel the cosiness paired with hip and fabulous designs. This Egyptian brand's positive feedback has echoed globally, with collections promising to elevate your winter wardrobe.
In Your Shoe
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While In Your Shoe initially gained fame for footwear, its winter wear is nothing short of a revelation. With splashes of colour and fun psychedelic prints, their collection screams cool.